Banning Fossil Fuel Ads
People passing through Amsterdam’s busy metro system will no longer see ads for greenhouse gas-intensive products such as gas-powered cars and cheap flights around Europe.
Category: Digital Signage
Why Digital Signage Has Turned from Wish to Must for QSR Industry
The quick-service restaurant (QSR) industry remains quite competitive, and digital signage technology is the best tool for keeping customers informed and satisfied. With screens in targeted positions, you get to attract diners, display promotions and offers and support hungry customers to make quick and informed decisions concerning their next meal.
Benefits of Digital Signage for Healthcare
Digital signage can be a game-changer for healthcare providers and institutions. Signs can keep patients informed, communicate logistics, and help with staff training, among other benefits. Here are the top 5 benefits according to Alberto Jessurun from Unisol International.
Great Video Wall Tools from LG
The right video wall can enhance your business, brand performance or retail environment. Here are some tools provided by LG to ensure that you get the benefits you want from your video wall.
Using Digital Signage Players to sell Houses
Here’s a case where a builder is putting digital signage into each model home, using a looping player and TV that’s already baked into the home’s staging.
Ohio-based M/I Homes, one of the larger home builders in the U.S., is using San Diego-based Videotel Digital’s little industrial-grade VP90 media players in model homes, with intentions to have them in all its models before the year is out.
7 Top Tips for Creating Great Digital Signage Design
Content is king. Even if you have the fanciest digital signage system software, it won’t be effective unless you display good digital signage content.
There’s a lot more to creating digital signage that will make an impact than just producing something beautiful. In the process of designing your digital signage content, there are several things to consider. You should know what goals you are looking to achieve, who your target audience is made up of, and how digital signage can assist you with achieving those goals.
The Formula for Retail Digital Signage
The persistent challenge in the retail digital signage market is to find the perfect balance between digital decoration and the link to a measurable return on investment.
At the risk of repeating myself, I’m going to repeat myself. Although, does it count as repeating yourself if it’s been a few years since you repeated yourself? Perhaps I need to clarify why I am, to coin a phrase, repeating myself.
Once upon a time I posted about the need to be able to calculate the return on investment for a digital signage project in the retail vertical. I got a very warm and fuzzy feeling when Lyle Bunn commented favourably on it. I miss the guy, he was a real gentleman and really knew what he was talking about. The formula was also used by several signage companies and students for presentation and papers, respectively.
Outrigger Resorts Adopt LG Smart TVs to Make Vacation Feel Like Home
When the Waikiki Beachcomber by Outrigger opened its doors, it set a new standard for guest experience — one that parent company Outrigger Hospitality Group intended to replicate across its Hawaiian resort properties. The Waikiki Beachcomber represented a $35 million modernization project under the Outrigger brand that sought to create the feel of a Hawaiian beach house in the middle of the city. And as anyone knows today, home is where the digital experience is.
Digital signage future trends: touchless takes charge in 2021
If there is any technology that made a big splash in the digital signage and self-service industry, it’s touchless. From gesture control to virtual keyboards, these individual solutions have helped retailers, museums and other businesses adapt to the demands of COVID-19 and will continue to dominate this year.
Five things we learned about digital signage during the pandemic
The past year demonstrated how the immense flexibility of digital signage helped many organizations quickly adapt to operate safely during the pandemic. And while we’re not yet out of the woods, this is a good time to reflect on some takeaways from the COVID crisis. The flexibility of digital signage has been a life-saver for […]