After a period of steep decline sparked by the Covid-19 pandemic, the out-of-home advertising sector is on the road to recovery thanks to spending from... Continue reading
Out-of-Home advertising or OOH advertising has been largely thought of as a consumer-centric medium, with B2C brands snapping up the lion’s share of billboards, transit... Continue reading
ITALIAN OUTDOOR BRAND INCLUDES SMALL LED SCREEN ON PACKAGING FOR NEW FRAGRANCES October 13, 2021 by Dave Haynes The Italian Skiwear brand Moncler has resorted to the... Continue reading
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Although Heather Brandon has been working over the last 10 years to use digital signage to disseminate information to Appalachian State University students and staff,... Continue reading
Since it was launched last month, the new Samsung SkyScreen in Dublin Airport’s T2 has proved to be a very popular choice for advertisers and... Continue reading
In these uncertain times, understanding your health status and that of others is critical. Temperature kiosks help to provide a safer environment for employees, visitors... Continue reading
Companies are making it easier for brands to plaster their ads on the sides of Ubers and Lyfts. While going back to the office has... Continue reading
What new trends popped up in the AV and digital signage industries during the COVID-19 pandemic and what will the future bring? Continue reading
Out-of-home advertising faced the most extreme challenges among all ad categories over the past 15 months. And while the pandemic is by no means over, the... Continue reading
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